NHS Solutions

NHS Solutions is a recruiting company in the healthcare staffing industry with a unique focus on clinical documentation. Healthcare industry brands all too often take a very dry route with their visual communication.

Due to the absence of emotive branding in the staffing industry, we decided that NHS needed a more emotional appeal to reach its demographic. We concluded that peaceful and reassuring qualities were the proper route to go - a route that speaks to the quality service and expertise that NHS brings to the healthcare staffing industry.

The current site is only one phase of a larger project to utilize the Web as a powerful tool for NHS Solutions. The site is built in Drupal and the CMS allows NHS to edit their own content, job listings, and capture all their potential leads into their CRM tool.

Role & Medium: Creative Direction, UI/UX Design, Web Design